Handmade Guava Ice Tea Healthy Beverage Franchise With Vibrant Color

Product Specification

Guava Fresh Fruit Tea

Key Ingredients:
Premium white-hearted guava, fresh lemon, handcrafted aiyu jelly, and freshly brewed jasmine tea blend.

Flavor Profile:
An exceptionally refreshing fruit tea that delivers a cooling sensation with every sip. The distinct sweet-and-tangy character of guava shines through, complemented by bright citrus notes from fresh lemon and the delicate texture of handmade aiyu jelly. Highly recommended for guava enthusiasts seeking a revitalizing beverage experience.

Collection Story:
Staying true to our "be natural, be better" philosophy, NICEGIRL's Fresh Fruit Tea collection celebrates nature's bounty through generous portions of sun-ripened fruits. Each cup is crafted to deliver the authentic texture of fresh fruit pulp, combined with premium jasmine tea for a perfectly balanced, invigorating drink. The result is a naturally vibrant beverage that's ideal for hot weather enjoyment or as a perfect mealtime companion—offering both hydration and flavor in every sip.

Extended Description:
Experience summer in a cup with our Guava Fresh Fruit Tea, where we've captured the essence of tropical freshness through carefully layered ingredients. The star ingredient—ripe white guava—brings its unique creamy sweetness to the forefront, while fresh lemon adds a zesty sparkle. Our house-made aiyu jelly introduces a delightful textural element, and the freshly steeped jasmine tea base ties everything together with its floral aroma. This isn't just another fruit tea; it's a carefully orchestrated blend that showcases how simplicity and quality ingredients can create something extraordinary. Perfect for those seeking a light, natural refreshment that's both satisfying and wholesome.

Market Research & Positioning

1. Target Market Analysis: Conduct in-depth research on the cultural background, dietary habits, consumption levels, and competitive landscape of the target market to understand local consumer needs and preferences.

2. Brand Positioning: Define the brand's local market positioning based on regional characteristics, including brand image, product differentiation, and service standards.

Product Adaptation & Optimization

1. Product Development: Adapt the menu according to local taste preferences and cultural traits—retaining signature brand offerings while introducing new items aligned with local demand.

2. Ingredient Sourcing: Establish partnerships with local suppliers to ensure ingredient freshness and quality while optimizing costs.

Brand Identity & Promotion

1. Comprehensive Brand Design: Develop an appealing and distinctive brand identity—including logo, slogan, and store design—aligned with local aesthetics and cultural context.

2. Publicity & Promotion: Leverage local media, social platforms, and influencer collaborations to enhance brand awareness and reputation.

Supply Chain & Logistics Optimization

1. Supply Chain Development: Build a stable supply chain system to ensure consistent access to ingredients and raw materials while minimizing operational risks.

2. Logistics & Distribution: Collaborate with local logistics providers to optimize delivery solutions, ensuring timely and accurate product distribution.

3. Domestic & International Chain Logistics Solutions: Develop scalable logistics strategies tailored for multi-store and cross-border operations.