Shenzhen ZXT LCD Technology Co.,Ltd
| Brightness | 400nits (center 1 point.typ.) |
| Screen Size | 55 inch |
| Resolution | 1080×1920 |
| Type of backlight | OLED self-luminous |
| Panel transparency | 38% |
| Contrast ratio | 8ms |
| Payment Terms | T/T, |
| Supply Ability | 100 pcs per month |
| Delivery Time | 15 working days |
| Packaging Details | wooden case or flight cases are optional |
| Appearance Color | White/Black/Customization |
| Standard colours | 1.07B 10Bit |
| refresh rate | 120Hz |
| Brand Name | ZXTLCD |
| Model Number | ZXTLCD-OLED550F |
| Certification | CE/Rohs/FCC |
| Place of Origin | Guangdong, China |
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Product Specification
| Brightness | 400nits (center 1 point.typ.) | Screen Size | 55 inch |
| Resolution | 1080×1920 | Type of backlight | OLED self-luminous |
| Panel transparency | 38% | Contrast ratio | 8ms |
| Payment Terms | T/T, | Supply Ability | 100 pcs per month |
| Delivery Time | 15 working days | Packaging Details | wooden case or flight cases are optional |
| Appearance Color | White/Black/Customization | Standard colours | 1.07B 10Bit |
| refresh rate | 120Hz | Brand Name | ZXTLCD |
| Model Number | ZXTLCD-OLED550F | Certification | CE/Rohs/FCC |
| Place of Origin | Guangdong, China | ||
| High Light | 55 inch transparent OLED touch screen ，auto lift-up OLED display for retail ，transparent OLED wayfinding screen for mall | ||
Its value is in solving a specific project problem for architect: uses a lift mechanism to create a controlled reveal and interaction moment. The product direction is rising screen spatial moment, so the content should speak to a real project decision instead of listing generic specifications. The main keyword, Lift-Up Transparent OLED Touch Display, should appear naturally because it describes the role of the product rather than a phrase forced into the copy.
The user scenario is retail counters, mall wayfinding points and theatrical display zones. In these environments, architect usually has to balance product visibility, visitor attention, content updates, and the physical limits of the site. A standard screen may be simple to purchase, but it can block the object or interrupt the interior design. This product gives the team a more open way to communicate product stories, navigation, technical details, or branded media.
| Transparent OLED — 55-inch Landscape Floor-standing Model(ZXTLCD-OLED550F) | |||
| Parameters | |||
| Panel |
Size | 55 inches | |
| Type | OLED panel technology | ||
| Light transmittance | 43% | ||
| Dynamic contrast ratio | 200000:1 | ||
| Aspect ratio | 16:9 | ||
| Resolution | 1920*1080 | ||
| Viewing angle | R/L 120(min) U/D 120(min) | ||
| Brightness | 600/200 cd/m² (Center 1point,typ) | ||
| Number of pixels(HxVx3) | 6220800 | ||
| Color gamut | 90% | ||
| Lifespan (typical value) | 30,000 hours | ||
| Operating time | 18 hours/7 days (dynamic images only) | ||
| Orientation | Landscape orientation | ||
| Refresh rate | 120Hz | ||
| Interfaces | Input | HDM IInterfaces*1 | |
| USB Interfaces*1 | |||
| Function | Touch control | None/Capacitive (optional) | |
| Features | Transparent display, pixel-level self-controlling backlight, ultra-fast response | ||
| Power/Environment | Power supply | Operating power supply: AC100-240V, 50/60Hz | |
| Environment | Temperature: 0-40°C, Humidity: 10%-80% | ||
| Dimension | Display size | 1259*1667.20(mm) | |
| Panel size | 1259*1667.20(mm) | ||
| Overall dimensions | 1259*1667.20*500(mm) | ||
| Power Consumption | Typical value | 190W | |
| DPM | 3W | ||
| Power off | 0.5W | ||
| Packaging | Stand | Main unit box, cover plate, base | |
| Accessories | Remote control, power cord | ||
Self-luminous pixels help the transparent panel deliver color and contrast while preserving visual depth. For close-range commercial use, that combination is more relevant than raw size alone. The buyer is not only buying a screen; the buyer is choosing how digital information will coexist with products, fixtures, and people moving through the space.
Installation should be discussed before the fixture or surrounding structure is finalized. The buyer needs to confirm mounting style, screen height, viewing distance, cable routing, ventilation, power access, media player location, and service clearance. For retail counters, the screen should feel intentional in the space rather than attached after the design is already complete.
Content Management has a direct effect on performance.
Transparent OLED content should use strong contrast, generous spacing, and a clear visual hierarchy. Dense paragraphs, low-contrast text, and busy backgrounds weaken readability. If campaigns or product data will change often, the playback system or CMS should let the marketing or operations team update content without rebuilding the full experience.
Transparent OLED is most convincing in controlled indoor conditions, but reflective glass, strong backlight, direct sunlight, bright shelving, or a visually busy background can reduce clarity. The team should test content in the real location and adjust the background, lighting, and media design as one system.
Touch Integration is part of the product value, but it should not be treated as a checkbox. The project team should test button size, menu depth, response time, cleaning routines, and whether visitors will interact for a few seconds or explore in detail.
For rising screen spatial moment, the useful questions are not only about panel size. The team should define what the visitor should notice first, what action should happen next, how often the content will change, and who will maintain the system after handover. These decisions help prevent a visually impressive display from becoming difficult to operate.
Maintenance should be part of the procurement conversation. Buyers should ask how the screen surface will be cleaned, how software will be updated, where the controller is located, how heat is managed, and whether the display can be serviced without dismantling the surrounding cabinet, wall, kiosk, or counter. A transparent display often sits close to valuable products or public traffic, so access planning matters.
The purchasing recommendation is to choose this automatic lift-up transparent touch display when the project needs transparency, close-view digital content, and a more refined visual presence. If the goal is long-distance outdoor visibility or a low-cost information point, another display type may be more practical. If the goal is to make digital information work with the physical scene, this product gives architect a focused option for the shortlist.
If you would like to get the specification about above product, or you hope to discuss your requirements or need any additional information on our this product , then please do not hesitate to send us a inquiry and contact our sales team now.
Company Details
Business Type:
Manufacturer
Year Established:
2017
Total Annual:
25,000-50,000
Employee Number:
50~100
Ecer Certification：
Verified Supplier
Shenzhen ZXTLCD Technology Co., Ltd. is a leading domestic manufacturer of digital commercial display equipment, dedicated to providing customers with one-stop digital marketing hardware solutions.----Established 9 years ago, the company has expanded its business from the domestic market to over 110... Shenzhen ZXTLCD Technology Co., Ltd. is a leading domestic manufacturer of digital commercial display equipment, dedicated to providing customers with one-stop digital marketing hardware solutions.----Established 9 years ago, the company has expanded its business from the domestic market to over 110...
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